
ABOUT 4KAAD
Carbon and Sports Technology
since 2004

"We have established the brand to build the best sporting goods and cross country products in the World.
Our team has more than 20 years experience in bags production, carbon technology, marketing and developments.
Beside our brand 4KAAD we are specialised in production and developments for leading brands Worldwide in winter sport and cycling."
Andy Bennert
Founder
" We work with talented people around the world. From R&D to our biathlon athletes, management, our customer service and production; we all share the same aims that have contributed to the company’s unprecedented growth over the past few years.
We are producing premium quality products and we are well known for a modern marketing in all what we do "
4KAAD International
4KAAD has been founded by 4 persons with International backgrounds in sporting goods, marketing, winter sport and production. The World wide registered company name of the International Group comes from the 4 founders:
Kim, Andy, Andy, Devin = 4KAAD
BRAND
Our Brand is not only about passion for sports, it is the story for our products.
MARKETING
We are a marketing driven brand but the basics are given by our customers.
DESIGN AND R&D
Our designs are authentic, modern and fresh. Products are innovative benchmarks on the field
AUTHENTICITY
All we do is pursue commitment to our sports whilst staying authentic at the same time
WHAT PEOPLE SAY
ERIC STORVALL
The poles are both stiff and light. Perfect for double poling and long distance skiing! The CHANGE IT system also allows me to easily change baskets, even right before the start if needed.
TOM LINDHOLM
The poles are very light and strong.
I love the swing of the shaft, especially for skating.
ANDERS STENHOLT
An authentic Nordic brand with a new benchmark in Cross country Skiing products; innovative and modern design.
MARKUS LAUKKANEN
I love the new pole designs, the modern color combination and outstanding finish.
